The Sport Business Blog
The Enhanced Games, big pharmaceutical and protecting sport
The biggest disruption in international sport since the 2015 Russian state doping scandal is launching in Las Vegas in May, and most of the sport business world has not yet noticed.
It is called the Enhanced Games. A four-day competition — swimming, sprints, hurdles, weightlifting — with no drug testing, US$250,000 per gold, US$1 million per world record, and athletes openly on a supervised pharmacological program.
But the swim meet is not the story.
About the geopolitical shift of power in global sport business - part 1: Is the West better than the Rest?
sport is universally understood and as such a powerful platform for geopolitical power struggles
Unchecked leadership ambition: a lesson from the Commonwealth Games cancellation
brutal ambition may lead to unchecked autocratic leadership that moves away from the purpose of the organisation
Cracking the code of digital transformation in sport business
what is digital transformation in sport business?
The missed opportunity: Australia’s failure to maximise the impact of hosting the Women's World Cup on free-to-air television
Not all matches of the FIFA Women’s World Cup are on free to air television in Australia. This is a missed opportunity to maximise the impact of the tournament being hosted in Australia.
Is sport (participation) a public or a private good?
who should pay for your participation in community sport? What is the role of government in funding community sport? Is sport participation a public good?
